A-Z Policy Directory

Social Media Policy

Policy

DOCUMENT DETAILS

Document Owner Office of the Director
Approval Date 20 February 2019
Release Date 02 April 2019
Compliance Date 01 February 2020
Review Date 01 December 2023
Updated

5 October 2021

23 November 2022

Version History

5 October 2021

 

  • CEDoW Student Responsible Use of Technology Agreement updated                                                                 

23 November 2022

  • Update to student image and/or work consent process; minor updates as per policy review cycle

introduction and context

INTRODUCTION

Policy in Catholic Education Diocese of Wollongong (CEDoW) is developed to support the implementation of consistent and comprehensive practices to guide quality Catholic learning and teaching in systemic schools in the Diocese of Wollongong.

Policy is developed within the context of specific documents and frameworks. These include:

CONTEXT

Social media is used in Catholic Education Diocese of Wollongong (CEDoW) to help create vibrant Catholic school communities of faith and learning. In this context, social media is any form of online presence used in a valid educational context that facilitates inclusive relationships, contemporary communities and multi-directional interactive exchanges of information, conversation or activity. Users of social media are required to manage their digital footprint by interacting responsibly and ethically, in line with our Catholic ethos, respecting the dignity of all involved.

This Policy has been developed to support CEDoW, schools and staff to minimise the reputational risk to CEDoW. It also supports schools to meet their compliance requirements with the New South Wales Education Standards Authority (NESA) and the Australian Education Act 2013  (Cth).

EXPECTATIONS

It is expected that CEDoW Staff and Non-staff workers will take all reasonable measures to comply with this Policy.

The Catholic Education Diocese of Wollongong (CEDoW) Social Media Policy must be implemented in conjunction with the following policies and documents where relevant:

• CEDoW Staff Responsible Technology Use of Technology Policy
CEDoW Student Responsible Use of Technology Agreement
CEDoW Code of Conduct in the Protection of Children and Young People
CEDoW Complaints Policy
CEDoW Emergencies and Critical Incidents Policy
CEDoW Enrolment Policy
• CEDoW Maintaining Right Relationships
• CEDoW Obligation for Reporting to Police

CEDoW Student Pastoral Care and Wellbeing Policy
CEDoW Social Media Statement 
CEDoW Staff Relations Policy
CEDoW Suspension, Expulsion and Exclusion of Students Policy
• CEDoW Supervision Policy
• CEDoW Work Health and Safety Policy
• Catholic Schools NSW Privacy Compliance Manual

 

1   SOCIAL MEDIA FOR LEARNING AND WELLBEING

sCHOOLS MUST:
1.1 deliver the CEDoW Digital Citizenship Program  to all students each year
1.2

maintain a register to demonstrate that each student has engaged in the CEDoW Digital Citizenship Program  each year

1.3

ensure all Staff complete the CEDoW Digital Citizenship Program  each year

1.4 provide the CEDoW Social Media Statement  to workers who are engaged to provide services
       
workers MUST:
1.5

have a valid educational context when communicating and sharing content between students and parents/carers

       

teachers MUST:
1.6 address the ICT Learning Across the Curriculum aspect of the syllabus, which includes the use of social media, for the purposes of skill development and engagement in learning
1.7 ensure that when social media is used to achieve educational outcomes, no student is disadvantaged when access is unavailable or restricted
       

2   SOCIAL MEDIA AS A MEANS OF COMMUNICATION 

sCHOOLS MUST:
2.1 ensure that where an official school social media presence is used for communication it is established, registered and maintained according to the CEDoW Social Media Administration Procedure
2.2  ensure each official school social media presence is compliant with the CEDoW Social Media Standards and has a link to the CEDoW Social Media Statement 
2.3 use the Compass Event – Media Consent process in the CEDoW electronic Student Information System (eSIS) to contact parents/carers each year to:
  2.3.1 request the parent/carer provide consent or decline to provide consent to the use of their child’s image and/or works, and
  2.3.2 obtain and record the parent/carer’s response using the CEDoW electronic Student Information System (eSIS)
2.4 address any non-compliance with the CEDoW Social Media Standards as a result of the inappropriate use of, or content on, any social media that may negatively impact on CEDoW or any of its school communities:
  2.4.1 by students according to the CEDoW Social Media Standards Non-Compliance (Students) Procedure
  2.4.2 by workers according to the CEDoW Social Media Standards Non-Compliance (Workers) Procedure
  2.4.3 by parents/carers according to the CEDoW Social Media Standards Non-Compliance (Parents/Carers) Procedure
2.5 adhere to the CEDoW Data Breach Response Procedure  when a suspected data breach has occurred on any official school social media presence
2.6 take measures to remove any unofficial school social media presence that is being used for communication on behalf of the school and/or implies an affiliation with CEDoW or any of its school communities
2.7 report promptly to CEDoW any content on social media that may negatively impact on CEDoW or any of its school communities
       
workers MUST:
2.8 adhere to the CEDoW Social Media Administration Procedure  to establish, register and maintain each official school social media presence
2.9

report promptly to the Principal when they are concerned about inappropriate use of, or content on, any social media that may negatively impact on CEDoW or any of its school communities

2.10 report a suspected data breach to the Principal/Supervisor according to the CEDoW Data Breach Response Procedure  
2.11

participate in the investigation of a suspected data breach as requested

       

3   STUDENT USE OF SOCIAL MEDIA 

sCHOOLS MUST:
3.1 ensure each student and parent/carer is provided with and signs the CEDoW Student Responsible Use of Technology Agreement  at the commencement of each year
3.2 have processes in place for monitoring student interactions on each official school social media presence
3.3 adhere to the CEDoW Social Media Standards Non-Compliance (Students) Procedure  when they are concerned about inappropriate use of, or content on, any social media that may negatively impact on CEDoW or any of its school communities
       

4   WORKERS' USE OF SOCIAL MEDIA

sCHOOLS MUST:
4.1 address any non-compliance with the CEDoW Social Media Standards  by workers according to the CEDoW Social Media Standards Non-Compliance (Workers) Procedure
       
workers MUST:
4.2 comply with the CEDoW Social Media Standards  when using social media
4.3 not include students as friends on their personal social media
4.4 not follow students on social media 
4.5

not interact on personal social media with known current students of CEDoW schools, unless there is a valid context or circumstance that has been approved by the Principal

4.6 not interact on personal social media with known former students of CEDoW schools, unless there is a valid context or circumstance
4.7 not use DoW email accounts for personal social media
4.8 not use their personal social media in a manner that negatively impacts their ability to meet their professional responsibilities and duties and/or negatively impacts on CEDoW or any of its school communities
       

5   PARENT AND COMMUNITY USE OF SOCIAL MEDIA 

sCHOOLS MUST:
5.1 provide parents/carers with the CEDoW Social Media Statement  at enrolment and at the commencement of each school year
5.2 advise parents/carers of:
  5.2.1

each official school social media presence approved by the school, to the exclusion of all others

  5.2.2

the expectation to seek permission from the Principal to establish a social media presence that is in any way associated with the school

  5.2.3

the expectation not to post content on social media of other students without the express consent of their parents/carers

  5.2.4

the expectation to promptly notify the school of inappropriate use of, or content on, any social media that may negatively impact on CEDoW or any of its school communities

5.3

adhere to the CEDoW Social Media Standards Non-Compliance (Parents/Carers) Procedure  when they are concerned about inappropriate use of, or content on, any social media that may negatively impact on CEDoW or any of its school communities

       

Implementation

SOCIAL MEDIA POLICY IMPLEMENTATION PLAN

POLICY RELEASE

  • The Social Media Policy was released on 2 April 2019. The release included:
    • school representatives – the Principal, a parent representatives, a member of the SPB4L Team (primary), the Pastoral Care Coordinator (secondary), the Senior Technology Officer (secondary);
    • the Social Media Policy Project Team members and additional staff who have contributed to the aspects of the Policy development;
    • key CEDoW staff - Leadership Team, Senior Leaders and representative staff from CEDoW service areas;
    • invited guests representing our stakeholders - representatives from the Office of the Bishop, CEnet, CatholicCare, Police Liaison;
    • representatives from Congregational schools.
  • Additional support is available to schools in their ongoing implementation of the Social Media Policy including staff meeting and parent information materials.
  • Ongoing communication of the Social Media Policy is the responsibility of the school Principal or delegate and where appropriate in collaboration with the CEDoW personnel.

POLICY IMPLEMENTATION

  • Full implementation of all Expectations for Schools and Staff that are outlined in the Social Media Policy is expected by 1 February 2020.
  • Full utilisation of all Procedures specified in the Social Media Policy is expected by 1 February 2020.
  • Any school that determines they are not able to implement all Expectations from 1 February 2020 must contact the Senior Professional Officer: Education Policy.

POLICY MONITORING

  • Schools’ compliance to the Policy expectations occurs through a range of Compliance processes.
  • Additional Compliance processes may be utilised if there are concerns raised about the quality of Social Media practices at the School or Catholic Education Diocese of Wollongong (CEDoW).
  • The Social Media Policy is monitored within the context of dynamic educational, social and technological environments. CEDoW Directorate Services has the responsibility for monitoring the policy.
  • Any advice about changes to the Social Media environment legislative or administratively that necessitate a change in the Policy expectations will be presented to the Senior Professional Officer: Education Policy. If relevant the Policy will be amended and appropriate communication to schools will be provided by the Senior Professional Officer: Education Policy. 
  • A formal evaluation process of the Social Media Policy will be conducted in December 2023.

POLICY PUBLICATION

  • The Social Media Policy will be published on the CEDoW website under Education Policy. The Senior Professional Officer: Education Policy is responsible for ensuring the Policy’s version currency and accuracy.
  • Schools should contact the Senior Professional Officer: Education Policy for any clarifications regarding Policy.
  • Schools should contact Directorate Services for support in the implementation of the Policy. Schools will then be directed to the relevant CEO personnel as appropriate to the nature of the support required.

LEGISLATION

Australian Education Act 2013  (Cth)
https://www.legislation.gov.au/Series/C2013A00067

Australian Privacy Act 1988  (Cth)
https://www.legislation.gov.au/Series/C2004A03712

Privacy Amendment (Notifiable Breaches) Act 2017  (Cth)
https://www.legislation.gov.au/Details/C2017A00012

Australian Copyright Act 1968  (Cth)
https://www.legislation.gov.au/Series/C1968A00063

RELATED LINKS

NESA Registration Systems and Member Non-Government Schools (NSW) Manual
https://educationstandards.nsw.edu.au/wps/portal/nesa/regulation/school-registration/registration-system-and-member-non-government-schools-manual

NESA Australian Professional Standards for Teachers
https://educationstandards.nsw.edu.au/wps/portal/nesa/teacher-accreditation

ACBC Social Justice Statement 2019-2020 – 'Making it real: genuine human encounter in our digital world'
https://drive.google.com/file/d/1z-smae6bokJPlnRFTilmsUhoH857l1AD/view

NSW Policy Legacy Child Safety Handbook
http://nsw.childsafetyhub.com.au/handbook

Office of the eSafety Commissioner
https://www.esafety.gov.au

eSmart website (Alannah and Madeline Foundation)
https://www.esmart.org.au

ThinkYouKnow Australia
https://www.thinkuknow.org.au

Smartcopying: The Official Guide for Copyright Issues for Australian Schools and TAFE
http://www.smartcopying.edu.au

SUPPORT MATERIALS

POLICY SELF-ASSESSMENT

The Social Media Policy Self-Assessment is provided to support schools in their implementation of all Policy expectations.
Download the Social Media Policy Self-Assessment here [Download as a Word doc, or complete the self-assessment in Google doc format by selecting 'Open with Google Docs' then going to File > Make a Copy]

Additional School resources

Social Media Policy Powerpoint Presentation for Schools

Pope's Video Message on Social Networks - June 2018 (for inclusion in above powerpoint and/or separate use)

Australian Catholic Bishops Conference (ACBC) Social Justice Statement 2019-2020 – Making it real: genuine human encounter in our digital world

NSW Department of Education 'Digital Citizenship' Resources

parent resources

Social Media Policy information flyer for parents

The Carly Ryan Foundation 'App Facts for Parents' Factsheets 

STAFF PROFESSIONAL LEARNING

The eSafety Commissioner's 'Supporting Student Digital Wellbeing' program – This free professional learning program provides evidence-based advice to help teachers integrate online safety into their teaching and wellbeing planning. For more details and to register, click here.

Commonsense Media's Digital Citizenship resources

PROFESSIONAL readings

Digital Citizenship in a Digital World – Technology In Action, Issue 7 (2019)

Days of Significance

Data Privacy Day – 28 January
Safer Internet Day – 5 February
National Day of Action against Bullying and Violence – 15 March
Privacy Awareness Week – 15-19 May
Stop Cyberbullying Day – 21 June
World Communications Day – 29 September
Stay Smart Online Week – 7-13 October
World Kindness Day – 13 November
Human Rights Day – 10 December